From 22 to 28 February, the Milan Fashion Week, which presents on the catwalk the fall/winter 2022-23 collections, returns in style with a dense calendar and with most of the shows in attendance, a real restart, so long awaited.
The events scheduled during the week are 169 that include 67 parades, 69 presentations and various events. To open the dance was the debut of Capasa Milano, the new brand of Ennio Capasa, held at the theatre of Arcimboldi with a parade accompanied by the musical performance of the new wave band and post-punk Starcontrol.
Emerging talents at Milan Fashion Week
Also, during the first day was inaugurated the Fashion Hub of the National Chamber of Italian Fashion, located inside the ADI Design Museum, dedicated to promoting new talents.
The fashion show room, made available to emerging brands has brought on the catwalk We are made in Italy (Wami collective), or the creations of five Bipoc designers “Black, Indigenous and People of Colour”.
The space also hosts the project Designers for Ethical Fashion, dedicated to ethical and social fashion. In addition Maison Valentino is committed together with the Chamber of Fashion to promote young talents: Marco Rambaldi is the first designer chosen to start this project, his show was broadcast live on Instagram @maisonvalentino.
The return of big brands and many new entries
Among the designers who will bring their collections on the catwalk during Milan Fashion Week there are regular guests such as Prada, Fendi, Versace, Dolce & Gabbana, Alberta Ferretti, Max Mara, Missoni, Marni, Ermanno Scervino and Giorgio Armani, which has also just opened the first Italian store Armani Exchange in Corso Vittorio Emanuele II, the largest store in Europe.
There is strong expectation for the return to the calendar of some very important brands such as Gucci, which had preferred exclusive events around the world, and especially Bottega Veneta under the new artistic direction of Matthieu Blazy after the unexpected farewell to Daniel Lee.
Diesel also returns to the Milanese capital with the debut of the Belgian designer Glenn Marten and Trussardi with the creative director duo formed by the Norwegian-Pakistani artist Benjamin Alexander Huseby and the Turkish-German designer Serhat Isik.
There are also new entries and emerging brands included for the first time in the official calendar: AC9, Ferrari, Ambush, Andreadamo, Aniye Records, Cormio, Palm Angels, Hans Kjơbenhavn and Tokyo James.
Milan Fashion Week across the city
The Swiss watch brand Hublot held an exclusive party, with a select circle of guests who were able to attend a surprise exhibition of the winners of the Sanremo Festival, Mahmood and Blanco. During these days Milan comes alive, not only for fashion, but also with installations that involve the whole city like the work made by Hines, which illuminates Via della Spiga with a rainbow of colours that symbolizes inclusion.
Who wants to follow all the fashion shows can do it streaming on the official website of the Chamber of Fashion or enjoy them fully immersing in the hectic climate of Milan Fashion Week on the big screen located in Corso Vittorio Emanuele II.
Cover Image: Yes Milano
